News
Hawkstone in "3m marketing push as sales surge 200%
2+ hour, 28+ min ago (304+ words) The push would showcase the "dedication inherent in every Hawkstone pint" Jeremy Clarkson"s Hawkstone beer and cider brand'has revealed details of a "3m integrated campaign to "drive unprecedented consumer demand and bolster sales. The "A Year"s Graft in Every…...
Doughlicious unveils dairy version of its chocolate chip gelato bites
1+ week, 2+ day ago (299+ words) The gelato bites are made in'west London using 100% British oats and renewable electricity Cookie dough brand Doughlicious has secured listings in Asda for three of its gelato bites flavours, including a new dairy version of its chocolate chip bestseller. The…...
M&S backs mid-strength and tequila in BWS overhaul
1+ week, 6+ day ago (532+ words) The two new shandies are produced by Shandy Shack and are exclusive to M&S M&S has added more than 80 new lines in a major shake-up of its own-label and branded booze offer. The refresh places a greater emphasis…...
Torabhaig seals grocery debut with first core whisky expression
2+ week, 6+ day ago (246+ words) Isle of Skye-based distillery Torabhaig has secured its first UK grocery listing. Torabhaig Taigh, the distiller's newly launched core expression, is to land in 67 Waitrose stores on 4 May (rsp: 47/70cl). Unveiled in March, Torabhaig Taigh is a peated single malt whisky…...
Sazerac invests in Kendall Jenner's 818 Tequila brand
3+ week, 15+ hour ago (296+ words) Jenner founded the 818 Tequila brand in February 2021 US whiskey giant Sazerac has announced a "strategic partnership and financial investment" in Kendall Jenner's 818 Tequila brand. The deal will see Sazerac manage sales and distribution for 818 Tequila in the US, as well…...
Mushroom brand Fable to launch into Waitrose
3+ week, 6+ day ago (290+ words) Aussie mushroom brand Fable has announced the launch of its Tender Pulled Shiitake Mushrooms into Waitrose." The mushrooms (rsp: "3. 99) are marketed as a whole food, plant-based meat alternative designed to reach the growing demand for less processed options." The company…...
Aperol grows pre-mixed offer with canned RTD spritz
1+ mon, 1+ day ago (167+ words) The new cans had been "optimised for sessionability, according to Aperol Aperol has added a canned Aperol Spritz serve to its ready-to-drink cocktail lineup. Aperol Spritz To Go has landed across grocery, wholesale and convenience channels (rsp: "3/250ml). The 5% abv tipple…...
Lean Kitchen launches high-protein ready meal brand exclusive to Tesco
1+ mon, 1+ week ago (341+ words) The new food brand was developed alongside'Dr Rupy Aujla, founder of The Doctor's Kitchen Lean Kitchen Network is bringing a new food brand to'Tesco, backed by'Samworth Brothers and promising to deliver meals high in'protein and fibre. The brand, called Hide,…...
Why recalls keep occurring and which category is the worst offender
2+ mon, 1+ week ago (1015+ words) Recalls can have huge consequences " so why can't companies stop them happening, and which categories are most at risk? Product recalls sink small businesses and hurt large ones. Take Nestl, whose underlying profits will take a "71. 9m hit from global baby…...
Schweppes launches festive campaign, promotion and multipack
6+ mon, 4+ day ago (279+ words) The campaign will include digital and social advertisement and sampling activity Coca-Cola Europacific Partners (CCEP) has rolled out a new campaign for its Schweppes mixer brand." The'Fizz it up" Christmas campaign has launched"across cinema, video on demand, OOH, social…...