Please confirm you are human
This browser or connection looks automated. Press and continuously hold the control for 3 seconds to enable Google-hosted web results and, when separately allowed, AI-assisted answers.
A successful check enables 100 search requests. Interactive access does not authorize scraping, systematic collection, or reuse of search output.
News
In Graphic Detail: How AI search has impacted the web traffic of over 50 advertisers
2+ hour, 56+ min ago (591+ words) Join us Sept. 14-16 in Miami to connect with top publishing leaders Since AI Overviews were first rolled out by Google in 2024, they’ve only begun to appear against an ever-larger proportion of search results. According to Ahrefs, that’s had the effect…...
Zoom relies on creators to boost AI search results
2+ week, 1+ day ago (543+ words) Zoom has a brand awareness problem, but not in the way that you think. The tech company is trying to convince people that it’s an end-to-end, AI-first work platform rather than just a meetings platform, and it’s building an AI…...
‘CPC pain is real’: One year on, Google’s AI Max has pushed up search budgets – and costs
3+ mon, 2+ week ago (669+ words) In the 12 months since Google debuted AI Max for Search, brands have increased their search budgets and seen cost-per-clicks (CPCs) rise, while compounding search’s transition into a media channel ruled by automation. For some clients, search costs increased by as…...
From lawsuits to lobbying: How publishers are fighting AI
8+ mon, 3+ week ago (551+ words) Save 50% on a 3-month Digiday+ membership. Ends Dec 5. We may be closing out 2025, but publishers aren’t retreating from the battle of AI search — some are escalating it, and they expect the fight to stretch deep into 2026. The coalition already filed…...
In the age of AI search, a domain is a critical differentiator
10+ mon, 1+ week ago (671+ words) Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit Domain extensions, or top-level domains (TLDs), have been around for decades. As the internet continues its rapid expansion, traditional TLDs have been claimed with increasing frequency, making it…...
Ranking is out, visibility is in as publishers chip away at AI search optimization
9+ mon, 3+ week ago (809+ words) Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit The AI search era is rewiring the goal from ranking to visibility, and publishers are slowly but steadily tuning their playbooks. Think of it as zero-click mechanics. That…...
Nielsen enhances its cross-platform offering with attention metrics from Adelaide
10+ mon, 2+ week ago (558+ words) Join us Oct. 15-17 in Phoenix to connect with top media buyers Continuing its goodwill tour to enhance measurement offerings for publishers, agencies and brands, Nielsen has signed a deal with measurement firm Adelaide to incorporate the latter’s attention metrics into…...