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News
My Client Found Us by Photographing a Competitor’s Product. That’s Search Now.
3+ week, 12+ hour ago (508+ words) Multimodal AI isn’t a research-lab curiosity anymore. It’s quietly rewiring how people search, and most websites …...
The Generic Content Effect
3+ week, 1+ day ago (42+ words) Why 90%-ish of everything I open makes me yawn. Nobody wakes up hoping to see more content today. Nobody opens their browser thinking: I really hope somebody has published another version of the thing I've already read four times this…...
AI Search vs Google Search 2026
3+ week, 6+ day ago (31+ words) A grounded look at how AI Overviews, ChatGPT Search, Perplexity, and Google AI Mode are reshaping website traffic in 2026, reconciling two conflicting industry data …...