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News

Campaign UK
campaignlive.co.uk > article > denny-s-harnesses-power-of-viral-sensation-in-new-ad > 48mx1d5mjx61q73kda3yhanpmz

Denny's harnesses the power of a viral internet sensation in new ad

14+ hour, 7+ min ago   (24+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...

Campaign UK
campaignlive.co.uk > article > turkey-of-the-week-coca-cola-s-ai-christmas-spots-are-a-ghost-of-christmas-past > 46jvkvcr4ws6566yjay5yq904p

Turkey of the Week: Coca-Cola???s AI Christmas spots are a ghost of Christmas past

13+ hour, 58+ min ago   (33+ words) Turkey of the Week: Coca-Cola’s AI Christmas spots are a ghost of Christmas past Campaign UK Coca-Cola worked with AI studios Secret Level, Silverside AI and The Wild Card to create the ads....

Campaign UK
campaignlive.co.uk > article > advertising-no-longer-the-least-trusted-industry-says-aa-research > 49j1bpt746s32vcf3bfpjqjrxa

Advertising 'no longer the least-trusted industry', says AA research

16+ hour, 58+ min ago   (57+ words) Campaign UK Media and government now the least-trusted industries. ✓ Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work ✓ Essential round-ups such as Movers and Shakers, Pitch Update and the Question of the…...

Campaign UK
campaignlive.co.uk > article > is-marc-pritchard-right-to-say-that-agencies-should-strip-away-anything-that-doesn-t-add-to-creative-output > 4nn7qd3mrr6zq217ty4pzpcmwj

Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?

22+ hour, 46+ min ago   (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...

Campaign UK
campaignlive.co.uk > article > monzo-s-aj-coyne-marketers-should-elevate-brand-building-from-cost-to-investment > 4yapdz1z8949k4ast456mjm4cz

Monzo’s AJ Coyne: marketers should elevate brand building from “cost” to “investment”

21+ hour, 56+ min ago   (24+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...

Campaign UK
campaignlive.co.uk > article > moneysupermarket-appoints-marketing-chief-as-darren-bentley-departs > 4b3rkdh3gtd813mja7j6v1gs5y

Moneysupermarket appoints marketing chief as Darren Bentley departs

1+ day, 3+ hour ago   (20+ words) Campaign UK Contact Customer Support at Welcome to the new Campaign site...

Campaign UK
campaignlive.co.uk > article > the-entertainer-hires-former-holland-barrett-marketing-boss-phil-geary > 4972dskdat01q4cpfgcxeqxdd3

The Entertainer hires former Holland & Barrett marketing boss Phil Geary

1+ day, 18+ hour ago   (34+ words) Campaign UK Toy retailer The Entertainer has appointed Phil Geary, the former Holland & Barrett marketing chief, to the newly created post of marketing director....

Campaign UK
campaignlive.co.uk > article > how-adidas-embraced-world-cup-fever-for-its-biggest-uk-football-activation > 40hvffq6z157atw4wwwqzyhad2

How Adidas embraced World Cup fever for its biggest UK football activation

3+ day, 22+ hour ago   (34+ words) Campaign UK The brand delivered the Adidas Creator Base, its most ambitious UK live experience to date, to engage London's football-obsessed youth....

Campaign UK
campaignlive.co.uk > article > pinterest-s-first-global-cmo-exits-after-eight-years > 4wdd3vdrhdgnqvv66b3rmwvcn1

Pinterest's first global CMO exits after eight years

3+ day, 17+ hour ago   (20+ words) Campaign UK The social media platform has not yet announced a replacement....

Campaign UK
campaignlive.co.uk > article > coca-cola-most-popular-world-cup-sponsor-on-social-media > 4qq1hnjk6qrpt4r66zadgp46na

Coca-Cola most popular World Cup sponsor on social media

3+ day, 19+ hour ago   (35+ words) Campaign UK Coca-Cola has become the most successful World Cup sponsor on social media, reaching 85 million Facebook fans and having the most follows on Twitter....